Question 1

What is Heeding?

Accepted Answer

Heeding is a digital platform dedicated to sustainable and very low-carbon energies, bringing together the whole ecosystem — producers, distributors and industrial users — in a single marketplace.

A B2B marketplace : Compare, order and secure certified sustainable fuels, spot or recurring.
Simplified compliance : Automatically receive the documentation you need (GO, PoS) to stay compliant.
Sustainability as a Service : A turnkey solution to pilot your energy transition end to end.

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Question 2

What are Heeding's main competitive advantages?

Accepted Answer

Heeding differentiates itself through its digital platform and unique value proposition. Its advantages can be summarized as follows: Innovative digital platform: Matchmaking and secured execution, emission monitoring, AI and data analytics to support decisions. Broad range of fuels: A wide range of references to find the products that fit your specific needs. Qualified producers: Producers are qualified against decarbonization targets, ensuring sustainability standards. Transparent pricing: Fair prices for producers and offtakers, with full price transparency. Heeding's approach is a comprehensive, user-friendly platform that addresses the complexities of the sustainable energy market, aiming to become a major player.

Question 3

How does Heeding's platform facilitate transactions?

Accepted Answer

Heeding connects the entire sustainable-fuels ecosystem, from production to use, and secures every step of the transaction. Matchmaking & secured execution: The platform connects producers and users and secures the execution of transactions. Spot offers & recurring contracts: Place spot orders or structure framework contracts to secure your volumes. End-to-end traceability: Every transaction is traced from production to use, with proof of sustainability — for full transparency.

Question 4

How do you guarantee sustainability and traceability?

Accepted Answer

Every fuel traded on Heeding is verified and documented, from source to delivery. Guarantee of Origin (GO): Every volume is tied to a verifiable guarantee of origin. Proof of Sustainability (PoS): Certified volumes come with compliant proof of sustainability. End-to-end traceability: Verifiable, auditable tracking of each batch, from production to delivery.

Question 5

How do I get started with Heeding?

Accepted Answer

A few steps are enough to compare, order and secure your supply. 1. Sign up: Create your account and specify your profile and needs. 2. Run the diagnostic: Get an estimate of your savings and emissions reduction in 2 minutes. 3. Compare & order: Choose the most suitable fuels and order with confidence.

Question 6

How do pricing and contracts work?

Accepted Answer

Heeding offers plans suited to your maturity, from free to enterprise organizations. Plans by maturity: Starter, Bronze, Silver and Gold — pick the plan that fits your business. Flexible contracts: Flexible contracts for offtakers and the whole value chain. Support: From standard support to a dedicated strategic expert depending on your plan.

Question 7

What is a sustainable fuel?

Accepted Answer

A sustainable fuel is a renewable or low-carbon alternative to fossil fuels (diesel, petrol, kerosene, marine fuel), made from waste, biomass or green hydrogen. Less CO₂: Up to ~90% lifecycle emissions reduction depending on the pathway. Often drop-in: Many run in existing engines with no modification (XTL, marine biofuels, bioLNG). Compliant & traced: Every volume ships with a verifiable proof of sustainability.

Question 8

Which sustainable fuels do you offer?

Accepted Answer

Heeding covers the main families of sustainable fuels, by sector and by use. Road & off-road: XTL, B100, biomethane (bioGNV), bioLNG. Aviation: SAF (sustainable aviation fuel). Maritime: Marine biofuels, bioLNG, e-methanol, e-ammonia, hydrogen. Explore each fuel — definition, benefits and compliance — on its dedicated page.

Question 9

Is Heeding a broker or a trader?

Accepted Answer

No. Heeding is the digital platform and infrastructure that buyers, sellers and partners operate on. We don’t sell fuel: We don’t take ownership of fuel; producers and distributors sell through the platform. We automate the flow: Sourcing, pricing, engine-safety, emissions and compliance — built into every order.

Question 10

Which regulations does Heeding handle?

Accepted Answer

Compliance is built into every order. Heeding automates the main EU and French rules. Maritime & aviation: FuelEU Maritime, ReFuelEU Aviation, EU ETS, SOLAS. Road & France: RED III, TIRUERT, TICPE/GNR, ZFE-m & Crit’Air. Reporting: Export-ready Well-to-Wheel data for CSRD and Scope 3. Every order comes with a verifiable proof of sustainability. (Regulations verified — see our dedicated pages.)

Question 11

How do I sell on Heeding?

Accepted Answer

Producers, distributors and feedstock suppliers list their volumes and reach qualified demand. List & certify: Your proof of sustainability is surfaced automatically. Spot, recurring, tender: Sell the way that suits you, with full traceability. No subscription: Sellers, producers and partners pay no subscription.

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